Start small, grow organically
Mapping the growth of the GOV.UK teams from Feb 2011 to October 2012
What’s interesting?
It all started with just one team, ruthlessly focused on meeting the users’ needs. The GOV.UK service grew from this.
The team decided when and how to grow based on what it learned. Growth was organic. There was no pre-defined structure.
GOV.UK’s teams could not have done this without the the wider organisation creating the conditions for its success.